There is strength in connectivity
APUGSM 2014 International Summer Conference on Business & Economics Research
The research community saw the debut of the Dr. Andrew L. Tan Center for Tourism in the international conference scene as it participated in the recently concluded Asia Pacific University Graduate School of Management (APUGSM) 2014 International Summer Conference on Business & Economics Research. It was held last 25-26 July 2014 at the Ritsumeikan Asia Pacific University in Beppu, Oita, Japan. The Center was represented by its Program Manager, Dr. John Paolo R. Rivera, who presented their research entitled Strengthening connectivity in the ASEAN region: Technology in tourism.
The Center's presentation highlighted the trends in digital technology influencing tourism, which in turn creates opportunities for tourism growth and development. As more advanced mobile applications become available in the market, prices and technology become increasingly critical in shaping the architecture of tourism. Digital technology is in tandem with social networks uniting a more transparent market wherein users are able to provide services together. The major challenge of the tourism industry is the reaction gap between technology and consumer adaptability.
The said conference is the fifth of the series of APUGSM Conferences. Sessions are organized in such a way that participants can attend to their preferred topics with ample time for network building. The conference maintains a manageable number of participants. About forty participants coming from the Asia Pacific region such as Australia, Cambodia, Indonesia, Japan, Republic of China (Taiwan), the Philippines, Thailand, and Vietnam, to name a few, joined the conference.
During the conference, the Asia Pacific Business & Economics 'Perspectives', the accompanying journal of the APUGSM Conferences, was launched. Perspectives is a double-blind peer reviewed journal released every Summer (July) and Winter (December). Rivera sits on the Board of Advisors as Managing Editor.
Through the Center's exposure to international conferences, the Center continues to establish a network of research scholars in the field of business and tourism. Such involvement ascertains the Center's research agendas and allows for knowledge-sharing -- because there is strength in connectivity.
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